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DOT Wins Best of Show
THE 'TIMES OF OUR LIVES SmartSource Solutionswas recently featured in Credit Union Times. The reporter talks with SmartSource Executive Director Mike Pennell about how the company is meeting the needs of credit unions, corporates and leagues. MAC Attack!
Research attitudes with MemberPolling
Imagine being able to easily obtain your members opinions and feedback. Or, what if you could test product ideas and acquire service standard ratings from your membership? With SmartSource Solutions’ MemberPolling module, you can do all those things and more. This W3 content management system module allows you to easily create and display simple polls to your online members. A template system allows you to keep consistency with your Web site. With a database backend, results are available immediately. Use MemberPolling to drive your members back to your organizations online environment.
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DOT Federal Credit Union of Poughkeepsie, New York won NAFCU's "Best of Show" for a Web site under $150 million in assets. The new Web site was designed to enhance the credit union's presence online by providing up-to-date product and rate information as well as the latest news. In creating the layout of the site, it was important to develop a site that efficiently utilized space, was easy to navigate through and provided relevant links and tools. The goal for site was to create an online extension of the branch and provide the most information possible for the convenience of members. Having only one branch location often means DOT is not able to come in contact with a large portion of their membership. Having the online channel is extremely important in being able to communicate information to members living far away.
SmartSource’s design of Community Financial CU’s Web site won a silver medal at the annual Marketing Association of Credit Unions (MAC) Awards Competition. The credit union’s site competed against hundreds of other entries. MAC award winners are selected by a panel of judges with extensive backgrounds in credit unions and marketing. Results, production quality and creative design are considered in the selection process. 
